Barbie—a film so huge it had already received the U.S. field workplace in August—can also be a film so huge that on Friday, it made the leap to IMAX for a one-week run. As common, Barbie is on the forefront of what’s in trend, one thing Dune director Denis Villeneuve, who’s very pro-IMAX, appears to agree with.
“The way forward for cinema is IMAX and the massive codecs,” Villeneuve informed the AP (by way of IndieWire) in an interview printed earlier than Barbie’s large-format bow, however with the towering success of Christopher Nolan’s Oppenheimer in thoughts. “The viewers needs to see one thing that they can’t have at house, that they can’t have on streaming. They need to expertise an occasion.”
With out insulting motion pictures which are made particularly for streaming (or that find yourself bypassing the theater and going straight to streaming), the director—whose Dune was launched day-and-date in theaters and what was then known as HBO Max, due to pandemic issues—makes it clear the place his favor lies. “There’s this notion that motion pictures, in some folks’s minds, turned content material as an alternative of an artwork kind. I hate that phrase, ‘content material.’ That motion pictures like Oppenheimer are launched on the massive display and develop into an occasion brings again a highlight on the concept it’s an incredible artwork kind that must be skilled in theaters.”
Dune: Half Two was initially slated to return out later this 12 months, however noticed its launch date shifted (attributable to strike issues this time) to March 15, 2024.
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