Demand for the iPhone 15 Professional Max is powerful, as beforehand anticipated, outpacing final 12 months’s iPhone 14 Professional Max, analyst Ming-Chi Kuo says in a Medium submit.
Different notes from his report:
- Demand for the 2 customary iPhone 15 fashions is roughly on par with final 12 months.
- Demand for the iPhone 15 Professional is weaker than final 12 months, with one doable motive being a shift of extra premium customers to the iPhone 15 Professional Max this 12 months.
- Wait occasions for the iPhone 15 Professional Max are considerably longer than for different fashions, however that is extra than simply because of excessive demand. Present iPhone 15 Professional Max shipments are decrease because of a later mass manufacturing schedule, and its present manufacturing challenges are extra pronounced than different fashions.
- Earlier than the iPhone 15 media occasion, a number of media experiences concerning the Chinese language authorities banning the iPhone led to conservative market expectations for the iPhone 15. I believe the pre-order outcomes of iPhone 15 are literally much like these of iPhone 14, however because the market expectations have been lowered upfront, the pre-order outcomes of iPhone 15 turned out to be higher than feared.
- I nonetheless keep my prediction that roughly 80 million items of the iPhone 15 will ship this 12 months.
